Red Meat Group Launches New Campaign
25 February 2008
The Red Meat Group has recently launched a health benefits campaign 'Feel Good About Meat' focussing on such attributes as iron, zinc, b-vitamins, energy balance and protein. The campaign is fronted by the former Rugby and recently 'Strictly Come Dancing' star Kenny Logan.
Over 60 radio stations broadcast the interviews in January and posters and leaflets are being distributed to butcher's shops and health centres. You may also get the chance to spot the campaign posters on the back of buses in six of Scotland's major cities.
For more information check out the Quality Meat Scotland website.
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